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HomeMy WebLinkAbout20200102 McDonalds Signage Revised Plans (2) JUN 0 2 2020 - By May 28, 2020 via Priority Mail To: Bradley Birge City Hall, City of Saratoga Springs 474 Broadway Saratoga Springs, NY 12866 Re: Revisions and exhibits per ZBA request Dear Mr. Birge, Attached are documents to clarify our presentation for the ZBA. To note, the specific variance amounts for the menu boards have been adjusted to reflect updated drawings. I also re-confirmed 6 separation distances between the menu boards and gateway sign. The need for variance on the pre-browse boards is limited now only to the additional number of signs rather than a variance for free-standing signs larger than 12 sq. ft. We were able to reduce the sign area from 13.7sq. ft. down to 9.89 sq.ft. therefore we are only applying for variances for: 1. Separation Distances(6 variances) 2. Additional free-standing signs(2 new pre-browse boards) 3. Size exceeding 12 sq. max on free-standing sign(Replacing 2 existing menu boards) 4. Minimum height at public drive(9 ft. height instead of required 10 ft_) Similar to the pre-browse board dimension reduction, the same held true for the proposed"full size" menu boards reducing the sq. ft. from 27.4 sq. ft. down to 19.05 sq. ft. consequently reducing the requested variance from 15.4 sq. ft. down to 7.05 sq. ft. Sincerely, Jim McFarland, ZoningResources.com II. ZONING BOARD OF APPEALS APPLICATION FORM PAGE 6 AREA VARIANCE—PLEASE ANSWER THE FOLLOWING(add additional information as necessary): The applicant requests relief from the following Zoning Ordinance articles) 6.1.5.3(A11 and 6.1.5.3(C11 tire` Dimensional Requirements From To P1 to M1 separation distance 50 ft. 17 ft. M1 to M2 separation distance 50 ft. 21.5 ft. M2 to P2 separation distance 50 ft. 19.5 ft. P2 to P1 separation distance 50 ft. 21.5 ft. Replace 4 panel ilium menu board with 2 panel digital menu board 12 sq.ft. 19.05 sq.ft. Replace 4 panel ilium menu board with 2 panel digital menu board 12 sq.ft. 19.05 sq.ft. I G vet i c,, '41,,v& �v& 10•w�,., Other: PI to C separation distance from 50'to 28'and P2 to C separation distance from 50'to 31' Increase number of free-standing menu boards from 2(two)to 4(four). (New menu boards are code compliant) To grant an area variance,the ZBA must balance the benefits to the applicant and the health,safety,and welfare of the neighborhood and community,taking into consideration the following: I. Whether the benefit sought by the applicant can be achieved by other feasible means. Identify what alternatives to the variance have been explored (alternative designs,attempts to purchase land,etc.)and why they are not feasible. The existing COD menu hoards were installed in 2011 as a technology and method available and reflective of the period. A variance of 31.7 sq.ft.was approved for the current menu board sizes and variance of 32 feet for minimum separation distance between freestanding signs, (current menu boards). The variety of menu items at the time was more limited to traditional McDonald's hamburgers,fries and shakes. That allowed the menu boards at the time to sufficiently advertise breakfast and lunch with minimal physical effort. Employees would only need to go outside and turn the individual boards of the 4 panels three times daily ill VIUCI LV efI .Aiv ly dI.IVCILIbC ICl vc1I IL L)ICdkfabt, lulll.il VI IIII II ICI ILCIIIb. significantly with options for"all day breakfast"; Dollar menu; McCafe and much more not to mention the regular changes in pricing and promotional features. Alternatives that have been practiced over the past 5 years have been asking employees to physically remove panels to change the menus instead of simply rotating the board.The additional physical requirements have increased their risk of incident between customer vehicles at the drive thru lanes as they traverse during business hours. 2. Whether granting the variance will produce an undesirable change in the character of the neighborhood or a detriment to nearby properties. Granting the variance will not create a detriment to nearby properties or an undesirable change in the neighborhood character for the following reasons: These improvements will enhance the neighborhood by allowing for reduced stacking of vehicles coming off of Broadway and trying to come in by the adjacent public road to the drive thru lane. Adjacent neighbors are not opposed to these menu boards which have no adverse affect on the value of their properties, buildings or businesses. Because we're requesting to transition from static incandescent light pollution to automatic ambient reduction,traffic, residents and businesses will experience a reduction of light overflow from the current incandescent lighting. Outdoor digital menu boards are-not an advertising channel or billboard. They are not-full video or morlon to distract (vers or slow down drive thru traffic. They are not flashy,bright images or colors. They provide no additional sound or speakers. Revised 01/2019 0- 0Cig m y LL U' N ' y U oai O 0 f— - 0 tD F-- obi, U J LSA in LNf1 Lf1 N Cl' 0 I 3 111 c y V i C yNj V tr., d y y 03 C7 00 O �0 is coLA C i+ �C V y d E �' s 03 m y y ami E V) G Co o LUQ) i-' V c "a Ililliiliiillil ( i;iiiiiii;iiiii 1IIIIiIlliilill1U iiIUIIIiiillli 1\ C.', O N � � Q1 C 0 CD U U 0 [9'60 9'09ZT \ 'UI 8/9114 CD 0 bQ 07 ,, .•...,. . o0 a, CIO GO . Li • I Il .\ l. I • II— • • • • • ! . • ( 1! \ ! \/ \• ( 1( 1. • 6 1 ¢ .00 oo . 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I ?: € � - ' 11= 0_ Cr' rlt_� • E P =-t'l 6''' 11111; k 1' � MD N �' ® N t aF w 8�` r '1 9 . 3= 1 „a, 3a� ;eo 0 -`� i s'o `€a gds xaca o w ��� '4. 5 s PL OP 137 a i 4 now �.- mg f'4' g8m. 5srfgels0 0 h0< �: 8o8g § 6 8ail a>_ � ' _ s - 252_ oe faI!§ !2 o..a1 „sos e2 m a - • 4 e ` ' Proposed menu board : __ . amdle�c:,, M2-19.05 sq.ft. 1 Proposed menu sq.bft.oard NYRa E —i:aa� y _`^__, f.. ii,i...•i f a a �:...: _ a a-- _. a •9l� rD • a ^, t- III ".«I= r 1-4 _ U_. fi. :11111 a- .-4: Element Required Proposed Total relief requested Max size freestanding sign— 12 sq.ft. 19.05 sq.ft. 7.05 sq.ft. (58%) (31.7 sq.ft.previously approved or 264%) menu board Max size freestanding sign— 12 sq.ft. 19.05 sq.ft. 7.05 sq.ft.(58%) (31.7 sq.ft. previously approved or 264%) menu board su ,Proposed pre- '" -.�--->a----^••: ; '�* browse board --' �1 `44 Kiri a '',_ P2-9.96 sq.ft. "--_--.. ._tf 1,' �'" "_ �r ` _ • F ., -,-..k,„_._,..„,,.Z1,4-_,It''.-,iii.4:11 ,,,,,... , ..--,--qur 1 - N_:,L.,,L,v,,-;:=4 }6 . ,, I � � ” , ,, :r ` Proposed pre- • '°� ' - 7 .r- browse b board ', � � e P1 9.96 sq ft. � . �.;: Element Allowed Proposed Total relief requested Free-standing signs 6.1.5.3. 2 menu boards 4 menu 2 additional free-standing signs P1 and P2 (A)1 for menu boards per 4/12/2010 boards (100%variance for#menu boards) variance , Lk,-'1111:'. ' ''',t... \''Y''''.,1 4 CO Baa ' : • • 0 k �• 0 �F:� N - :. O CO ;<; -1—' t1 a - n OL o '=ei = d. O) jr Jt'` . wy : CO 0 ,� L asL N O >,-. " : U) O 0 N -D L m E v}-; O Q O as O (n -L - O CZ C in 'a O • L A - U) S- D �s- LL D Er= 0:- `� 1 _ pyar 1 b s gaD• 1 T �. o • f t 1 i s ti ,L -- ' ti F t.' 7{f ♦. _ 1t 4 d iP;" �F ,..,,,, ...... :- a 77i. 7 • 0 gi? 3 11 1 ! 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